Apple Computers Inc. is now Apple Inc.

January 10th, 2007

“The first 30 years were just the beginning. Welcome to 2007”.

After looking into yesterday’s keynote and saw what’s Apple preparing, I find the above mentioned slogan nothing but truth. After all, every company that wishes to survive on the IT market has to evolve.

Let’s leave behind the iPhone, the Apple TV and all the rest and concentrate on the name change instead. “What name change?” Well, some might say it’s not that big, since Apple is still Apple, but if we look closer, a change from “Apple Computer, Inc.” to “Apple Inc.” is not something to overlook. “Why, are they going to stop manufacturing computers?”, some may ask. No, of course not!


That name change isn’t just a strange idea of Steve Jobs. Apple started as a company that started from manufacturing computers, and ended up 30 years later with many other consumer electronics, including iPhone, Apple TV and many many others. Now, wouldn’t Apple Computers be inappropriate?

Analysts say that the iPhone will conquer 1% of the total number of cellphones worldwide by 2008. That’s 10 million phones, if you might wonder.

Overall, I don’t think there will be someone to complain about the name change. It’s just a new start for an experienced corporation.

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